10+ Years of Squishy Toy Manufacturing Excellence
Founded in 2014 in Yiwu, Jinhua, Zhejiang, our factory has grown from a small workshop into a modern manufacturing facility serving clients in 40+ countries. We specialize exclusively in squishy toys and stress relief products — this is what we do best.
Our deep expertise in TPR and PU material science, combined with our understanding of global market trends, means we don't just follow the market — we help shape it. Our R&D team launches 50+ new designs every year based on data from trending social media platforms and retailer feedback.
SquishyToyMfg is the international trading brand operated by Yiwu Bingchen'an Toys Co., Ltd., a professional manufacturer based in Yiwu, China. We serve global wholesalers, Amazon FBA sellers, TikTok shop operators, and retail chains — providing the products, packaging, and support you need to succeed.Our Manufacturing Capabilities
8,000 m²
Factory Area
200+
Production Workers
12
Production Lines
50+
New Designs / Year
40+
Countries Served
300+
Product Catalog
2M+
Pieces / Month Capacity
99.2%
On-Time Delivery Rate
Modern Production Lines & Equipment
Mixing & Material Prep
Automated TPR and PU material mixing with quality-checked raw materials from certified suppliers. Every batch tested for safety compliance.
Injection Molding
12 computer-controlled injection molding lines with precision temperature control for consistent, high-quality squishy texture every time.
Curing & Molding
Automated curing chambers ensure proper slow-rebound properties. Each product undergoes texture testing before moving to the next stage.
Surface Printing & Detailing
High-precision pad printing for facial features, patterns, and textures. Our detail team ensures every squishy looks adorable and authentic.
Quality Inspection
Every single product passes through 3 quality checkpoints — visual inspection, squeeze test, and weight verification before packaging.
Packaging & Shipping
Automated packaging with custom options (OPP bags, gift boxes, blister cards). Bulk shipping via sea freight or express courier worldwide.
Comprehensive Quality Assurance
Every squishy toy goes through rigorous testing to meet international safety standards.
Material Testing
All raw materials tested for phthalates, heavy metals, and toxic substances. 100% non-toxic, child-safe materials guaranteed.
CE / EN71 Certified
Products certified to European EN71 and US ASTM safety standards. Full test reports available upon request.
ISO 9001 Factory
Our facility operates under ISO 9001 quality management standards for consistent production quality.
Durability Testing
Each product tested for 10,000+ squeeze cycles to ensure long-lasting slow-rebound performance and no material degradation.
Export-Ready Certifications
CE
European Conformity
EN71
Toy Safety Standard
ASTM F963
US Toy Safety
ISO 9001
Quality Management
ICTI
Ethical Manufacturing
SGS Verified
Third-Party Inspection